开 (kāi) is a verb.
It means to open, to start.
When you 开 Martell, you toast to friendship, celebrate success, stamp your audacity and unlock your legacy.
Martell VSOP is an authentic expression of the Martell style. The House perpetuates an uncompromising savoir-faire by ageing its eaux-de-vie exclusively in barrels of fine-grained oak. This specificity encourages the development of refined aromas, exemplified by the lusciously fruity notes of Martell VSOP.